A specialty could be healthy vending, high-tech machines, or even unique niche you're able fill.
In part 4, you'll educate yourself on the author's secret Traffic Generation System, how he gets organic traffic for FREE (no PPC ad costs, no buying traffic). https://Deadreckoninggame.com/index.php/Amazing_Offers:_Hire_Top_Squarespace_SEO_Experts_Now